Sustainability that drives your business.
I'm a sustainability native - I grew up inside mission-driven businesses - and I came up through operations and finance.
Profit and purpose do not need to have separate end games.
I find the places where sustainability strengthens your business and help you make commitments and decisions that last.
Good intentions are cheap. Durable commitments are not.
WHO THIS IS FOR:
Call me if:
You've committed publicly, but the work has stalled and you don't have a clear answer on why.
You want to make a commitment but not until you can see exactly how it lands in the operating plan... and you're not there yet.
You need to stand up a function, a department or a project, but you can't free your own time to do it.
You're trying to change the organization from the inside, and you want a thinking partner who's actually been there.
You can see sustainability opening a real product or business-model advantage, but you can't see a path from insight to prototype.
WHAT I DO:
Fractional Leadership:
Senior operating leadership without a full-time hire to run a hard stretch, stand up a priority, or test a role before you commit. I've held the CSO, COO, CEO, and founder seats.
Strategic Climate Foresight:
See what your products and customers will face a decade out and find the value and resilience in acting while it's still cheap.
Nature-Led Innovation:
Put nature's design intelligence to work on your business-model and product challenges — concrete innovation pathways grounded in 3.8 billion years of R&D.
Organizational Alignment:
Close the gap between the strategy on the slide and what the organization does on Monday by matching the fix to the system, tending what's alive and engineering what's mechanical.
Leadership Capacity:
Work alongside and support leaders carrying change initiatives as a thinking partner who's held the seat, so they can push hard without losing the room or themselves.
WHO I AM
I have 25 years of experience on every side of the table where mission meets the P&L — investment banker at Goldman Sachs, sustainability executive at Keurig Green Mountain, co-founder of an outdoor-excursion business I built and carried through to a successful exit, and COO then CEO of Sustainable Brands.
I bring three lenses most operators never combine: law and human systems, biomimicry and living systems, and the systems thinking training to connect them.
Anyone, and increasingly, anything, can produce the report, model the scenario, draft the strategy.
What's rarer is the judgment to know which answer will survive contact with reality, and the steadiness not to get smaller when the conversation gets hard.
Impressive depth of sustainability expertise, science, markets, innovation, systems design, and value creation.
Jessie R.
Vice President, Editorial and Content
IN THEIR WORDS:
An incredible capacity to synthesize and distill complex challenges into accessible, easy-to-grasp concepts, making it look easy.
Rachel H.
Director, Client Services
Blends long-term strategic vision, short-term tactical execution, and community building.
Terry W.
Chief Financial Officer
Bridges diverse perspectives, navigates uncertainty, and leads with integrity.
Kristen T.
Chief Marketing Officer
Grounded and forward-thinking, making thoughtful decisions under pressure.
Marissa R.
Founder
Balances expertise, creativity, and humanity, with a strong sense of mission and purpose.
Karen Y.
Sustainability Director